While vulnerability is crucial to engage audiences in stories about social and environmental problems, storytellers and social entrepreneurs must work together to draw attention to the resilience needed to create solutions.
Charities, community business and social enterprises invited to join the Public Relations and Communications Association’s new social impact-focused supplier directory.
Even the greatest products rarely sell themselves – so we asked marketers at top social enterprises Hey Girls, Mamoq and Hubbub to share their biggest lessons and top tips. Read part I of our two-part guide.
